Beautiful Designs + WPBakery + One-Click Demo = Game Changer?
Ave is a responsive multi-purpose WordPress theme built for business websites, agencies, restaurants, education sites, retail stores, portfolios, and many other project types that need broad demo variety at a low entry price. It is especially useful for buyers who want a tested, established ThemeForest theme with many layout directions instead of choosing a narrowly niche-focused design.
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Quick summary
- Best for: Agencies, business websites, restaurants, retail shops, education sites, portfolios, and general-purpose WordPress projects.
- Main strength: A wide range of ready-made layouts and internal pages at a very budget-friendly price point.
- Builder support: WPBakery is the page builder used in the demonstrated setup, along with Slider Revolution for hero areas.
- Value angle: The video positions Ave as a long-running, top-rated, low-cost multipurpose option with an established history and regular updates.
- Overall takeaway: Ave is strongest when you want many design directions in one affordable package and do not mind a WPBakery-centered workflow.
Video overview
This review is based on the Ave walkthrough video. The video shows the theme package contents, plugin installation flow, demo import process, imported website structure, permalink fix after import, Liquid theme options, and WPBakery editing steps, while also positioning Ave as a long-running and highly rated multipurpose ThemeForest theme available at a low price.
Buying-fit guide
Because Ave is a classic multipurpose theme, the most useful question is not whether it can do many things. The more practical question is whether its mix of low cost, broad demos, and WPBakery workflow matches the way you actually build websites.
Best fit
Users who want many business-ready layouts in one purchase and are comfortable using WPBakery instead of Elementor.
Strong advantage
Agencies or freelancers building varied client websites across different industries without buying a separate theme for each niche.
Weaker fit
Buyers who strongly prefer Elementor-first workflows or want a very modern niche-specific design language out of the box.
What is Ave WordPress Theme?
Ave is a responsive multi-purpose WordPress theme designed to support many kinds of websites from one theme framework. The video demonstrates restaurant, creative agency, retail, business, digital agency, and education examples, which makes the theme feel oriented toward buyers who want a large starting library rather than a single narrow business concept.
That wide scope is the main reason to consider Ave. Instead of chasing a very specific industry design, it gives users a proven base with lots of options, internal pages, and a long-established update history, which can be attractive when value and reuse matter more than trend-driven visual novelty.
Key features of Ave
Broad demo variety
The standout strength in the walkthrough is the number of design directions shown before installation even starts. Ave is presented as a theme that can support restaurants, agencies, retail stores, education sites, corporate pages, and more, which makes it useful for users who want flexibility across multiple project types.
Established theme package
The video emphasizes that the package includes the installable theme ZIP, child theme, changelog, online documentation, and bundled plugins. That helps the theme feel more complete for real deployment rather than just being a homepage skin with limited setup support.
Large imported page library
After the demonstrated import, the video shows about 90 pages available in the site, which suggests stronger depth than themes that only give a homepage and a few inner templates. This is useful for agencies and business owners who want service pages, about pages, and other sections ready to adapt rather than build manually.
Liquid options and WPBakery editing
The theme includes Liquid theme options for layout, colors, responsive behavior, typography, WooCommerce settings, headers, footers, and more. Editing is centered on WPBakery, with both front-end and back-end editing options shown in the walkthrough, so the theme will appeal more to users comfortable with that builder ecosystem.
Pros and cons
- +Very broad demo coverage for many business and service niches.
- +Strong value positioning in the video because the theme is presented at a low price with bundled functionality.
- +Imported site depth appears stronger than many lightweight themes thanks to the large page count.
- +Header, footer, mega menu, portfolio, and slider controls make the theme more versatile.
- –WPBakery-centered editing will not suit users who only want an Elementor workflow.
- –As with many large multipurpose themes, demo quantity can create more decision friction.
- –Internal page issues after import may require permalink adjustment in some setups, as shown in the video.
- –Broad coverage can feel less sharply branded than a more niche-specific premium theme.
Theme comparison snapshot
| Item | Ave | Niche business theme | Elementor-first multipurpose theme |
|---|---|---|---|
| Best for | Users needing many website directions in one affordable package | Businesses wanting a targeted industry look | Users preferring Elementor-based flexibility |
| Editing style | WPBakery with Liquid theme options | Varies by theme | Elementor-centered |
| Layout breadth | Very wide multipurpose coverage | Usually narrower but more specific | Wide, depending on theme library |
| Ideal buyer | Freelancers and business owners who prioritize value and reuse | Buyers seeking niche precision | Users wanting a more current Elementor workflow |
Review score
| Feature | Detail | Rating | Score |
|---|---|---|---|
| Demo Variety | Strong breadth across restaurant, agency, business, education, retail, and other site types | Excellent | 9.3 |
| Value for Money | The video strongly positions Ave as a low-cost but established and feature-rich WordPress theme | Excellent | 9.4 |
| Site Depth | The demonstrated import produces a large page library that helps with faster project setup | Very Good | 9.1 |
| Customization Range | Liquid theme options, headers, footers, sliders, and WPBakery editing offer broad control | Very Good | 9.0 |
| Workflow Fit | Good for WPBakery users, but less ideal for Elementor-first buyers | Very Good | 8.7 |
FAQ
What kind of website is Ave best for?
Ave is best for agencies, business websites, restaurants, retail shops, education websites, portfolios, and general-purpose WordPress projects that need many layout choices.
Does Ave use Elementor?
No, the walkthrough shows WPBakery as the page builder used with the theme, along with Slider Revolution and Liquid theme controls.
What should I do if imported internal pages do not load correctly?
The video shows that changing permalinks to the post name structure and saving changes can resolve internal page loading issues after demo import.
Who should avoid Ave?
Ave is less ideal for users who strongly prefer Elementor or want a theme that is more tightly focused on one modern niche design direction.
Final verdict
Ave stands out because it offers a lot of website starting points for a very accessible price. Rather than selling itself on one design trend, it focuses on range, history, and practical setup value, which can be a better deal for freelancers and business owners working across multiple website types.
For buyers who are comfortable with WPBakery and want one affordable multipurpose theme that covers many industries, Ave is a solid option. It works best when value, demo breadth, and reusability matter more than having an Elementor-first workflow.
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